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Carpenter","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/dotesports.com\/#\/schema\/person\/image\/8dda26510ee02bcf0e7853a5742c7950","url":"https:\/\/secure.gravatar.com\/avatar\/1d490de021a98c4e1aa409a5b67164e0?s=96&d=mm&r=g&resize=96%2C96","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1d490de021a98c4e1aa409a5b67164e0?s=96&d=mm&r=g&resize=96%2C96","caption":"Nicole Carpenter"},"description":"Nicole Carpenter is a reporter for Dot Esports. She lives in Massachusetts with her cat, Puppy, and dog, Major. She's a Zenyatta main who'd rather be playing D.Va.","url":"https:\/\/dotesports.com\/author\/nicole-carpenter"}]}},"raw_content":"Fried chicken all around\u2014Chinese\u00a0League of Legends Pro League team Royal Never Give Up announced a sponsorship deal this week with fast food chain KFC. RNG posted the announcement on Chinese media site Weibo this week alongside an absolutely epic promotional graphic. Imagine it: a glowing sun back-lights eight\u00a0League of Legends players, only the sun is a glimmering, golden piece of fried chicken. The Esports Observer reported today that the partnership is a one-year deal. Terms of the deal have not been disclosed. Related: NA LCS lands sponsorship deal with Jersey Mike's RNG is also sponsored by Mercedes-Benz, Lynx, and Logitech G. KFC is another big name for the Chinese\u00a0League team; market research firm Millward Brown declared KFC the \"most powerful foreign brand\" in China as of 2013. The restaurant has continued to be popular in the country, with a reported market share of 11.6 percent as of 2016, according to Euromonitor International. (McDonald's has a 5.6 percent market share, Business Insider reported.) KFC has more than 5,000 restaurants in China. In 2015, KFC partnered with Riot Games to bring themed restaurants to China. Outside of China, KFC partnered with ESforce Holding for KFC Battle, which included a Dota 2 tournament held in Russia. Restaurant partnerships are popping up more frequently in esports and\u00a0League;\u00a0in June, Riot Games announced sub sandwich franchise Jersey Mike's as a sponsor for the North American League of Legends Championship Series\u00a0Summer Split. Fast casual food chain Chipotle is also involved in esports with a house sponsorship for TSM's\u00a0Fortnite: Battle Royale team.","apple_news_notices":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/dotesports.com\/wp-content\/uploads\/2018\/09\/06141904\/6.2.jpg","_links":{"self":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/posts\/44725"}],"collection":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/users\/909"}],"replies":[{"embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/comments?post=44725"}],"version-history":[{"count":0,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/posts\/44725\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/media\/44726"}],"wp:attachment":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/media?parent=44725"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/categories?post=44725"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/tags?post=44725"},{"taxonomy":"invoiceable_action","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/invoiceable_action?post=44725"},{"taxonomy":"internal-label","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/internal-label?post=44725"},{"taxonomy":"article_type","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/article_type?post=44725"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/coauthors?post=44725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

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She lives in Massachusetts with her cat, Puppy, and dog, Major. She's a Zenyatta main who'd rather be playing D.Va.","url":"https:\/\/dotesports.com\/author\/nicole-carpenter"}]}},"raw_content":"Fried chicken all around\u2014Chinese\u00a0League of Legends Pro League team Royal Never Give Up announced a sponsorship deal this week with fast food chain KFC. RNG posted the announcement on Chinese media site Weibo this week alongside an absolutely epic promotional graphic. Imagine it: a glowing sun back-lights eight\u00a0League of Legends players, only the sun is a glimmering, golden piece of fried chicken. The Esports Observer reported today that the partnership is a one-year deal. Terms of the deal have not been disclosed. Related: NA LCS lands sponsorship deal with Jersey Mike's RNG is also sponsored by Mercedes-Benz, Lynx, and Logitech G. KFC is another big name for the Chinese\u00a0League team; market research firm Millward Brown declared KFC the \"most powerful foreign brand\" in China as of 2013. The restaurant has continued to be popular in the country, with a reported market share of 11.6 percent as of 2016, according to Euromonitor International. (McDonald's has a 5.6 percent market share, Business Insider reported.) KFC has more than 5,000 restaurants in China. In 2015, KFC partnered with Riot Games to bring themed restaurants to China. Outside of China, KFC partnered with ESforce Holding for KFC Battle, which included a Dota 2 tournament held in Russia. Restaurant partnerships are popping up more frequently in esports and\u00a0League;\u00a0in June, Riot Games announced sub sandwich franchise Jersey Mike's as a sponsor for the North American League of Legends Championship Series\u00a0Summer Split. Fast casual food chain Chipotle is also involved in esports with a house sponsorship for TSM's\u00a0Fortnite: Battle Royale team.","apple_news_notices":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/dotesports.com\/wp-content\/uploads\/2018\/09\/06141904\/6.2.jpg","_links":{"self":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/posts\/44725"}],"collection":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/users\/909"}],"replies":[{"embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/comments?post=44725"}],"version-history":[{"count":0,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/posts\/44725\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/media\/44726"}],"wp:attachment":[{"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/media?parent=44725"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/categories?post=44725"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/tags?post=44725"},{"taxonomy":"invoiceable_action","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/invoiceable_action?post=44725"},{"taxonomy":"internal-label","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/internal-label?post=44725"},{"taxonomy":"article_type","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/article_type?post=44725"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/dotesports.com\/wp-json\/wp\/v2\/coauthors?post=44725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

Rokurou

{"id":44725,"date":"2018-09-06T08:54:41","date_gmt":"2018-09-06T14:54:41","guid":{"rendered":"https:\/\/dotesports.com\/?p=44725"},"modified":"2018-09-06T14:59:54","modified_gmt":"2018-09-06T14:59:54","slug":"chinese-league-of-legends-team-rng-finds-a-new-sponsor-in-kfc","status":"publish","type":"post","link":"https:\/\/dotesports.com\/business\/news\/chinese-league-of-legends-team-rng-finds-a-new-sponsor-in-kfc","title":{"rendered":"Chinese League of Legends team RNG finds a new sponsor in KFC"},"content":{"rendered":"

Fried chicken all around\u2014Chinese\u00a0League of Legends<\/em> Pro League team Royal Never Give Up announced a sponsorship deal this week with fast food chain KFC.<\/p>

RNG posted the announcement on Chinese media site Weibo<\/a> this week alongside an absolutely epic promotional graphic. Imagine it: a glowing sun back-lights eight\u00a0League of Legends<\/em> players, only the sun is a glimmering, golden piece of fried chicken. The Esports Observer<\/a> reported today that the partnership is a one-year deal. Terms of the deal have not been disclosed.<\/p>

RNG is also sponsored by Mercedes-Benz, Lynx, and Logitech G. KFC is another big name for the Chinese\u00a0League<\/em> team; market research firm Millward Brown declared KFC<\/a> the “most powerful foreign brand” in China as of 2013. The restaurant has continued to be popular in the country, with a reported market share of 11.6 percent as of 2016, according to<\/a> Euromonitor International. (McDonald’s has a 5.6 percent market share, Business Insider reported<\/a>.) KFC has more than 5,000 restaurants in China.<\/p>

In 2015, KFC partnered with Riot Games to bring themed restaurants<\/a> to China. Outside of China, KFC partnered with ESforce Holding for KFC Battle, which included a Dota 2<\/em> tournament held in Russia.<\/p>

Restaurant partnerships are popping up more frequently in esports and\u00a0League;<\/em>\u00a0in June, Riot Games announced<\/a> sub sandwich franchise Jersey Mike’s as a sponsor for the North American League of Legends<\/em> Championship Series\u00a0Summer Split. Fast casual food chain Chipotle is also involved in esports with a house sponsorship<\/a> for TSM’s\u00a0Fortnite: Battle Royale<\/em> team.<\/p>","protected":false},"excerpt":{"rendered":"