Overwatch<\/em> fans pitched in to raise more than $12.7 million for the Breast Cancer Research Foundation (BCRF) during Blizzard’s Pink Mercy campaign.<\/p>
Blizzard launched a surprise charity drive in early May, offering up a new Overwatch<\/em> skin\u2014Pink Mercy. The only way to get the magical skin was to buy it for $15, all of which went to the BCRF. Blizzard announced today confirmed the campaign raised $12,703,828 for the charity.<\/p>
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“Thank you, heroes!” Blizzard wrote on Twitter<\/a>. “Together, we have raised over $12.7 million for the Breast Cancer Research Fund.”<\/p>
More than $10 million of that major donation\u2014the biggest by a corporate partner in the BCRF’s 25-year history\u2014came directly from the skin itself, Blizzard confirmed<\/a> to Dot Esports in May. The rest of the money came from limited edition Pink Mercy shirts designed by community artist VICKISIGH<\/a> and Twitch donations. Twitch streamers raised more than $130,000 in donations throughout the May campaign.<\/p>
Related: <\/strong>The internet loves magical girl Mercy, and has already created a ton of fan art<\/strong><\/a><\/p>