Call of Duty’s<\/em> massive move to becoming a day one launch title on Game Pass definitely impacted console sales this year, but maybe not in the way you think.<\/p>
According to Circana Retail Tracking Service\u2019s Mat Piscatella<\/a>, overall hardware spending at $927 million was “flat” compared to November 2023. But the interesting numbers are that the PS5 saw a 15 percent increase in console sales, while Xbox dropped a whopping 29 percent compared to last year at the same time.<\/p>
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This means that, despite Black Ops 6<\/a><\/em> launching on day one on Game Pass on Oct. 25, the following month saw a drop in hardware sales that was double the size of the growth of its main competition (PS5) compared to the same exact time in 2023, even with a Black Friday deal that had the Series X|S marked down.<\/p>
As of September 2024, over 30 million more PS5s had sold compared to Xbox Series X|S<\/a>, so the gap has only widened since then. But BO6 <\/em>being available on Game Pass lead to an eight percent increase in non-mobile video game subscription spending, and that service is where Xbox seems to be putting most of its emphasis.<\/p>
Piscatella said that, despite BO6<\/em> being available as part of Game Pass, it’s the number one-selling game for a second month in a row, and now second overall in sales in 2024 behind College Football 25<\/em>, which set a record of its own<\/a>.<\/p>
